Factors That Affect the Colour Variance of Your Prints

Colors used for printingColour is an essential part of most prints. There are many times however when your chosen business colour does not match the final print colour. Slight colour variations might be acceptable as they are at times unavoidable.

Getting a well-equipped printing services provider in Australia to handle your project is one way of avoiding disappointments in your final print colour. Various factors affect print colour variance. Here are some of the most common ones.

The Colour Model

The colour models used in printing include CMYK, RGB and SPOT models. RGB is mainly used for online viewing and is not ideal for printing. CMYK is the preferred option for printing detailed artwork as its four colours can produce almost all colour combinations.

Printing suppliers use SPOT for prints with not more than three colours. Prints that use SPOT are vibrant. This colour model is the best for simple illustrations, texts, and logos.

Paper Finishing and Stock

The smooth finish of coated paper makes it less absorbent. It, therefore, takes up ink better than uncoated paper and is better-suited for printing images.

Varnish, spot UV, and cello glazing finishes also affect the colour depth of prints. Spot UV, varnish, and gloss cello glaze brighten and deepen print colours while matt cello glaze dull it.

Printing Method

Offset printing transfers printed images from metal plates to the paper stock. Digital printers use a dry toner to transfer the image electronically to your stock.

Jobs printed by offset printing undergo thorough scrutiny and use CMYK and SPOT colour models. Digital printers are more forgiving of technical errors. Offset printed images may, therefore, be of a higher quality compared to digital ones.

The type of material you are printing on will also affect your print’s colour variance. Vinyl, metal, fabric, and paper differ in the way printing ink sets. Some professional printing companies might suggest slightly altering your colour values depending on your material to ensure more consistent colours.